Sunday Red Digital

Media Production

Beyond social, we have broad experience in facilitating and creating rich multimedia productions.
  • Pre and post-event shows
  • Talent sourcing and management
  • Scripts and run sheets
  • Content branding
  • Analytics and KPI review

ICC Digital Insiders

With restrictions on live content being an industry reality for most sports, we sought ways to supplement the television broadcast with second-screen supplementary social content.

Underpinning this was the ICC Digital Insiders – first pioneered at the 2019 Cricket World Cup and used at all major events since. This dedicated and talented team of presenters not only attended each game to provide colour coverage from the boundary, but were on hand to shoot stories, social features and act as facilitator to key talent.